All News and Insights

27 october 2025

Types of SMS Fraud: Implications for Mobile Operators and How to Prevent Them

SMS fraud causes mobile operators to lose revenue, customers, and partner trust. This article explores the most common fraud schemes and explains how an SMS firewall protects against them.

24 october 2025

How the Operator Used Competitor Repricing for an Upsell to 8,000 Subscribers

Leveraging the EW AdTarget campaign manager, the mobile operator identified subscribers who were using its SIM card as a backup, pinpointed the optimal moment for an offer, and launched a targeted campaign to drive user activation.

20 october 2025

New Features in the EW AdTarget Campaign Manager: Product Catalog and NBO Campaigns

Next Best Offer support within campaign flows automates the selection of offers from the product catalog, enhancing personalization and conversion rates.

3 october 2025

EW SMS Firewall protected a mobile operator's network in Burundi from SMS fraud

Once again, we integrated the EW SMS Firewall anti-fraud system into a non-standard Apache Kafka architecture, increased SMS processing speed to 250 ms, and implemented SRI queries.

29 september 2025

How to Choose an Effective CVM Platform

Find out what capabilities a CVM platform should have to help retain customers and increase their LTV. A checklist at the end of this article will help you choose the right solution.

25 september 2025

Eastwind Participates in the 2025 Turkmenistan Investment Forum

Eastwind Director Boris Bubnov met with representatives from the Ministry of Communications, the Chamber of Commerce and Industry, the Union of Industrialists and Entrepreneurs, and mobile operator Altyn Asyr.

Eastwind presented national messenger
at Turkmentel 2022

For the Press

Eastwind is one of Russia’s leading developers and suppliers of software for telecom operators. The Company’s priority is the development, implementation and support of hi-tech products, effective tools to automate telecoms businesses of various profiles.

Eastwind was established in 1997 in Ekaterinburg. Over 20 years, the company has carried out over 150 installations for mobile and fixed operators and service providers. Eastwind’s solutions are operating in Russia, Turkmenistan, Ukraine, Kazakhstan, Tajikistan, Kirgizia, Uzbekistan and Cambodia, covering > 60 million subscribers.

Today, our focus is on innovative projects in Big Data and Targeted Marketing, mobile and web-based apps. We push the envelope and enter new markets such as banking and retail, offering unique products and competencies in areas bordering on telecoms.

We welcome communication and collaboration

We adhere to transparency in our media relations and provide the press with uncompromisingly reliable and verified information. We publish press-releases regularly to tell about our new products, events and projects. Every year, we take part in conferences in Russia and abroad, and engage in long-term sponsorship of a number of events.

If you would like to receive more information, a comment or an expert opinion, invite us to a conference or exhibition, publish our materials in a catalog or project - do not hesitate to contact our PR department at pr@eastwind.ru

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All News and Insights

Eastwind presented national messenger at Turkmentel 2022

​For the Press

We welcome communication and collaboration

It’s interesting to know

Eastwind presented national messenger
at Turkmentel 2022

For the Press